SBC Summit
About
● SBC Summit is SBC’s flagship global event, bringing together the entire gaming industry in the vibrant city of Lisbon.
● Building on the outstanding success of the 2024 edition—which marked it as the industry’s fastest-growing event—the SBC Summit is set to return to Lisbon in 2025, even larger and more impactful.
● The 2025 summit will expand by 20% in both attendance and venue space, now covering an impressive 135,000 square meters.
What Makes SBC Summit Special?
● Drawing participants from 134 countries (2024 figures), SBC Summit offers unparalleled international reach and diversity.
● Diverse Opportunities Engage with dedicated zones focused on major industry verticals and attend specialized summits designed to deepen your insights and connections.
● World-Class Content & Unforgettable Entertainment Experience eight content-rich stages featuring top-tier speakers and industry leaders, alongside a host of premium networking events.
● The summit concludes with INFINITY Lisbon, the iconic closing celebration held at the spectacular MEO Arena.
● If you’re in the gaming industry, Lisbon is the place to be—don’t miss your chance to be part of it. Save the date and be there!
Connect. Convert. Succeed.
16 - 18 September 2025
Feira Internacional de Lisboa, Lisbon
Unleashing Payment Innovation
16 - 18 September 2025
Feira Internacional de Lisboa, Lisbon
The Greatest Show in Gaming
16 - 18 September 2025
Feira Internacional de Lisboa, Lisbon
The Premier Igaming & Sports Betting Conference For Eastern Europe & Central Asia
15 - 16 October 2025
Sheraton Grand Tbilisi Metechi Palace, Georgia
Brazil’s Premier Sports Betting & Gaming Event
March 3 - 5, 2026
Riocentro Expo Center, Rio de Janeiro, Brazil
Connecting Worlds Through Gaming
8 - 10 June 2026
Broward County Convention Center, Fort Lauderdale, Florida, USA
Exhibitors
Why Exhibit
● Gain direct access to thousands of executives and decision-makers from top-tier operators, suppliers, affiliates, and payment providers.
● Elevate your brand visibility by showcasing your latest games and product launches through live, hands-on demonstrations to a highly targeted audience.
● Leverage pre- and post-event media exposure to boost brand recognition through SBC’s expansive media network, publishing platforms, and strategic partners.
Why Sponsor/Exhibit
An Even Bigger Stage for Your Brand
The 2025 expo floor is expanding by 20%, creating space for even more exhibitors while ensuring a comfortable, engaging experience for the 30,000 delegates expected. With dedicated networking lounges thoughtfully placed throughout the venue, the environment is designed to foster meaningful connections.
This year, 700 leading brands will exhibit across themed zones and targeted summits, each strategically placed to align with their core offerings. It’s the perfect opportunity to put your brand directly in front of the industry’s most influential decision-makers. Don’t miss your chance to stand out and make a lasting impression.
Not Ready for a Stand?
Try Sponsorship. If an exhibition stand isn’t the right fit, explore our wide range of sponsorship opportunities. Whether you want to sponsor an expo area, a conference stage or session, an awards category, or a high-profile networking event, we offer flexible packages tailored to various goals and budgets—giving you the freedom to showcase your brand in the most impactful way.
Why Exhibit or Sponsor?
After establishing itself as the must-attend industry event in 2024, the SBC Summit is set to deliver an even greater impact in 2025. Exhibitors and sponsors benefit from exclusive perks, including:
● Full access passes for your team
● Guest passes to invite top business people
● Early access to the event app for pre-event networking
Take advantage of these benefits to maximise your visibility and ROI. Get in touch with your sales manager today to explore the exhibitor and sponsorship packages available. Make sure your brand takes centre stage at the industry’s biggest event of the year.
Exhibitor Resources
Exhibitor & Contractor Resource Hub
This section of the website is designed to support current exhibitors, contractors, and suppliers with essential guides, deadlines, and key event information to simplify the exhibiting process.
If you're the primary contact for your company’s participation in this year’s SBC Summit, you should have received an email from our Customer Success team with login instructions for the Event Portal. To get started, simply create a password and log in using the email address linked to your user account.
Once inside the Event Portal, we recommend adding your stand builder as an additional user. This ensures they receive all relevant stand-related information and updates directly.
If you're a stand builder without Event Portal access, you can still use our Contractor Portal, which provides critical information such as stand regulations, technical guidelines, timetables, and other logistical details.
We know organizing your presence at the event can be complex—that’s why we’ve created this page as your central resource for everything you need to manage your exhibition. Be sure to check the Contractor Portal for key deadlines, ordering information, and practical tools to support a smooth and successful show experience.
Exhibition Zone
Casino & iGaming Zone
About
Where Innovation Meets Entertainment: The Casino & iGaming Zone
There’s something uniquely electrifying about the casino experience—a dynamic mix of thrill and entertainment that today’s players crave. With new games launching every month, player expectations are higher than ever, and the industry continues to deliver in abundance.
But for businesses, navigating this fast-paced, ever-evolving landscape can be a challenge. Success requires strong partnerships across the entire ecosystem—game studios, aggregators, platform providers, live casino services, CRM solutions, and beyond.
That’s where the Casino & iGaming Zone comes in.
It’s more than just networking—it's a hub for insight and education. Explore how gamification strategies boost retention, understand the shifting boundariesbetween social gaming and gambling, and see how AI is transforming playerengagement through real-time gameplay analysis.If you want to stay ahead in the casino and iGaming space, this is where youneed to be.
It’s more than just networking—it's a hub for insight and education. Explore how gamification strategies boost retention, understand the shifting boundaries between social gaming and gambling, and see how AI is transforming player engagement through real-time gameplay analysis.
If you want to stay ahead in the casino and iGaming space, this is where you need to be.
Sports Betting Zone
Step Into the Future of Sports Betting at the SBC Summit’s Sports Betting Zone
Sports betting continues to thrive because people are passionate about sports—it's that simple. But in a crowded, fast-moving marketplace, capturing and keeping their attention is more complex than ever. Success depends on choosing the right partners from across the ecosystem.
Whether you're in search of platform providers, data specialists, odds compilers, risk management experts, live streaming solutions, AI-powered innovations, virtual sports creators, esports betting platforms, or gamification tools, the Sports Betting Zone brings them all under one roof.
This is your space to explore, engage, and experiment. Experience hands-on product demos, connect with the innovators behind the tech, and get real answers to your most pressing questions.
More than just a marketplace, the zone also features a dedicated content stage where industry leaders tackle the most critical topics in sports betting. From the rise of micro-betting and AI-driven personalization to the future of betting around major events like the FIFA World Cup, this is where insight meets opportunity.
If you want to stay ahead in sports betting, the journey starts here.
